The Wimmera-Grampians region is set to benefit from the Victorian governments' new recreational fishing tourism strategy, showcasing the diverse, year-round fishing opportunities on offer across the state.
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Part of the strategy focuses on improving Victorian fisheries through bolstered fish stocking.
The Wimmera River will see continued golden and silver perch stocking and - for the first time since 2004 - the return of Murray cod stocking.
In addition, Rocklands Reservoir and the Grampians lakes of Bellfield, Wartook, Fyans and Lonsdale are located in one of the ten focus destination regions.
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The ten locations identified in the strategy - as well as the fish species to target at each of them - includes West Coast blue barrels, Lake Eildon cod mecca, Gippsland Lakes and Mallacoota, Sunset Country, Central Highlands Trail, Burnanga Trail, Aussie bass Trail, High Country, South West Trophy Lakes and the Grampians, and Port Phillip Bay.
Minister for Fishing and Boating Mellissa Horne said the strategy would help keep fishers in Victoria and help the state economy.
"Victoria offers some of the most exciting and diverse recreational fishing opportunities," Ms Horne said.
"This strategy will help us to attract more people from overseas and within Australia to wet a line and explore some of our state's most picturesque destinations.
"We know recreational fishing is big business and contributes a great deal to regional tourism - supporting local jobs at a time our economy continues to bounce back."
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Through the strategy, work will be done to ensure the locations are visitor ready, profiled and marketed, which will lead to extended lengths of stay by visitors, repeat visitation; fishers bringing friends and family on their trip.
The strategy also aims to ensure visitors spend more money while in the the area.
The strategy is part of the Government's $35 million Go Fishing Victoria plan, aiming to position Victoria as Australia's premier recreational fishing destination with some of the world's best multi-species, multi-region fishing locations.
The strategy focuses on working towards combining the best of Victorian tourism alongside outstanding fishing experiences.
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The strategy will implement 53 recommendations over the next five years and provide a vision, goals, and priority areas for further developing fishing as a pivotal contributor to Victoria's visitor economy.
It will encourage more people to fish more often and entice inbound and intrastate visitor markets to fish these destinations, stay longer and contribute to regional economies.
Freshwater favourites such as Murray cod, golden perch and trout are recognised in the strategy alongside popular saltwater targets, including southern bluefin tuna, snapper, and kingfish.
Victorian Fisheries Authority is leading the strategy's implementation in partnership with regional tourism bodies and shires and is available online at www.vfa.vic.gov.au/tourismstrategy.
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